Yearly Archives: 2016


Start 2017 Positively – Digital Marketing & Start Your Own Business at GTI


The Galway Technical Institute (GTI) Fr Griffin Road, are offering opportunities to gain QQI Digital Marketing Certification starting in January and delivered by Pete Kelly, 15 Eleven Communications.

Digital Marketing is vital for enterprises that are either in the planning phase or up and running.

During the programme the participants will get the opportunity to work on a live Digital Marketing campaign and become au fait with the various social media channels, web development and presence and where traditional and digital marketing techniques overlap and interact.

During the programme the participants will get the opportunity to work on a live Digital Marketing campaign and become au fait with the various social media channels, web development and presence and where traditional and digital marketing techniques overlap and interact. Register for Digital Marketing Here

“Alternatively perhaps you are contemplating getting into business. Has a business idea been incubating for some time? Would like to test your assumptions and learn about some of the challenges that lie ahead? Sharing and testing your ideas with like minded people could be of real benefit, if so, the Start Your Own Business course is for you” said Pete Kelly.

Register for Start Your Business Here

The Tribes of Galway


At 15 Eleven we are working with our friend Adrian Martyn on the launch and promotion of his book The Tribes of Galway. We have created a web presence for the book at where people outside Galway can buy the book online.

In the Galway area, the book is available from Kenny’s Bookshop, Dubray Books, Charlie Byrnes, and the NUIG Book Store.

This is the first book on the ‘Tribes’  – the iconic story of Galway’s merchant families. This first volume chronicles the families from 1124 to 1642. With other volumes to follow, the series could well be come Galway’s own ‘Game of Thrones’ saga, although in this instance the episodes are backed up with hard fact.

Adrian Martyn’s back breaking research has delivered a wonderful offering.

The book will be launched by Galway’s own Gerry Hanberry, at Galway Library Middle Street on Tuesday 22nd November at 6.00pm. Gerry’s latest book On Raglan Road is now in the bookshops.

Wore It Once – a new clothing site from 15 Eleven

15 Eleven are delighted to announce their latest website development!

We have completed work on a site for Galway based online clothing sales venture “Wore It Once”.


Wore It Once sells pre-owned, good quality, affordable ladies clothes aiming to mix and match everyday wardrobe staples with unique ‘one offs’


Wore It Once Clothing is an online store with a number of affordable collections

  • Occasion Wear
  • Day and Night
  • Smart Casual
  • Handmade
  • Sports and Leisure

In this instance we are using the Shopify, E-commerce platform to enable Wore It Once to grow their business over time.

In addition to the online store, Wore It Once also features a blog which will regularly carry information on the world of clothing.

St Paul’s School to Galway with Atlantic Crossing

St Paul’s School from Concord New Hampshire came to Galway last week renewing a relationship forged about 20 years previously when they also came to Ireland for their pre-season training. I had the experience then, 20 years ago,  of coaching the squad and on this occasion I had pleasure of meeting the players and coaches on a social basis, before and after games, at training and at meal times – interacting with the touring party was fun and educational, writes Pete Kelly.

They say that travelling broadens the mind – a notion that I have always subscribed to. It allows individuals and groups that might on the face it seem similar to explore other cultures behaviors and attitudes.

St Paul’s arrived in Galway as a soccer squad from an American boarding school, so on the face of it a bunch of teenage Americans boys with a passion for soccer and whatever else young men of that age are interested in.

However, the boys represented eleven different states and four different countries, with at least half a dozen ethnic connections thrown into the mix – so an eclectic and diverse group.

Sitting down with these guys for a chat, of course, highlights differences with say Irish lads of a similar age but it also shows just how much we all have in common.

The impressive thing about these guys was their inquisitive nature and interest in what was happening around them – the co-operation and interaction was great, particularly when we tried to come up with Irish (Gaelic) versions of their names.

On the field of play you could see the team improve each day as they encountered new systems of play and embraced them in games with the Salthill Devon FC Boys. So, overall an absolute credit to their families, their school coaches Jim Watt and Ben McBride.

  All of which brings me to my old friend Tom Johnson of Atlantic Crossing. Tom’s Atlantic  Crossing has been organising and traveling with groups for longer than either of us cares to  remember. Tom has a unique style! his experience has taught him that no tour is ‘one  dimensional’, so he insists on a multi faceted itinerary. While the tour is essentially a ‘soccer  experience’ the group also get to see something of the local heritage and interact with a mix of  top class coaches, kids of similar age and ‘chiseled old tourists’.

As a person with very strong ties to the United States I have always held the belief that all young Americans should travel to expand their knowledge. St Paul’s School educates their pupils to a standard that is second to none – sending them abroad is the icing on the cake and perhaps something they should consider as a staple.

Where better to set your destination than Galway? and who better to organise that than Atlantic Crossing.

Planet Retro – a New Website from 15 Eleven

Banner for 15Eleven post - planet retro

At 15 Eleven, we are delighted to deliver a new website for Planet Retro

Planet Retro is a retail outlet specialising in vintage clothing in the heart of Galway – it’s a brand new business just like the website and we would like to wish Maggie Concannon every success with her venture. is a fully responsive site with social media channels integrated and showcases the eclectic collection of clothing packing the racks at the store at 22 Williams Street, Galway.

Don’t take our word for it – discover the treasures on offer for yourself.


Go to Top